LinkedIn is looking to get in on the social media fun with the stories feature made popular by Snapchat years ago and then picked up by Instagram, Facebook, and more. LinkedIn shared that it’s been trying out the feature internally and that it will offer up a preview of its take on stories to some users soon.
LinkedIn made the announcement that it’s been exploring “what Stories might look like in a professional context” (via The Verge).
Here’s how the head of consumer product at LinkedIn, Pete Davies sees the business connection with stories…
After having already been testing stories inside LinkedIn, Davies says it is ready to roll out a test run of the feature to users “in the coming months.” He also shared some of the things they’ve learned so far.
Does that exist in the business world? I’d hope that most of my interactions in the break room or passing people in the hall are similarly ephemeral and light. The same holds true for cubicle and coffee shop banter around the world: sometimes we want a way to just make a connection, have a laugh with our colleagues and move on.
Would you find stories on LinkedIn valuable? Or do you think it’s better for Snapchat and Instagram? Share your thoughts in the comments below!
